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Class Information & Assignments Home Page BUS 1101-30 Introduction to Business Spring Semester Jan 9 - May 11 Left: Jeff Bezos, CEO Amazon |
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Spring 2012 • Mark Widdel, Instructor Contact Information
An online course Class web site: www.ar.cc.mn.us/widdel |
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Course Syllabus |
FAQs Course Standards & Requirements |
Grade
Book Updated May 9 |
Online News &
Info. Sources |
Widdel Online Blog | ARCC Home | Widdel Home |
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Week |
Class Assignments, Handouts & Links |
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Log in here. |
ï You need to log into D2L in order to complete the homework assignments. ò Scroll down for the most current assignment ò |
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Week 18: May 7 |
Welcome to the final class week! There are no new assignments for this week. Due 9:00-10:00 AM Tuesday, May 8 ü Final Application Exercise - In Class (Asgn 34) ü Lessons Learned - D2L Post (Asgn 35) ü Exit Survey - D2L Survey (Asgn 36) |
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Week 17: Apr 30 |
Welcome to the seventeenth week of class! Asgn 34: Final Application Exercise Video: The Sensitive Baker Website: Rising Hearts (Formerly Sensitive Baker) Criteria to consider for the final question: Ten Principles of Effective Web Design Asgn 35: Lessons Learned Asgn 36: Exit Survey FYI ________________________________________________ Slideshow: America's Top 20 Most Promising Companies US Postal Service closings make small businesses nervous How to get hired by a company that turned you down Will Organic Food Fail to Feed the World? Weekly Humor: Facebook Stock Career Change Stampede |
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Week 16: Apr 23 |
Welcome to the sixteenth week of class! Reminder: The Stock Market Project - Final (Asgn 32) is due next Tuesday, May 1. Asgn 33: Application Exercise #14 This exercise is based upon the same company and information as last week: Video: The Threadless Story Ap Ex #14 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. FYI ________________________________________________ Disney Bets on the 'The Avengers' After 'John Carter' Fiasco Email Message 'You're Fired' Goes Out to Every Employee by Mistake An Artificial Kidney to Take Patients off the Transplant Waiting List 19 Things College Students Suspect About the Real World Video: The Man Who Quit Money Weekly Humor: Downsized Visionaries Wafflehouse |
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Week 15: Apr 16 |
Welcome to the fifteenth week of class! Asgn 30: Application Exercise #13 Video: The Threadless Story Ap Ex #13 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 31: Best Buy Under the Microscope Star Tribune Articles about Best Buy's Problems with Executive Management April 15: Best Buy deals tied to insiders draw scrutiny April 14: Probe puts the spotlight on Best Buy leadership April 12: Best Buy board investigating Dunn's conduct with female staffer April 12: UnitedHealth vet Mikan asked to steady Best Buy April 11: Best Buy CEO resigns under cloud April 18: Turmoil at Best Buy may make it a takeover target Asgn 32: Stock Market Project: Final Report (Due Tuesday, May 1) FYI ________________________________________________ Video: Google Stock Split May Be a Little Bit Evil Slideshow: Celebrity Business Ventures that Failed Eight Restaurant Menu Rip-Offs Five Biggest Mistakes Career Changers Make 12 Ways to Spot a Liar at Work Weekly humor: Early Test Morning Joe Solid Food |
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Week 14: Apr 9 |
Welcome to the fourteenth week of class!
Asgn 27: Application Exercise #12 Video: Canyon Inn Article: From Dingy to Classy Ap Ex #12 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 28: Evaluating a Rhett & Link Commercial (This document should be downloaded to your hard drive.) Rhett & Link Behind the Scenes: Fountain of Health The Fountain of Health's Colonic Commercial About Rhett & Link and their commercials Asgn 29: Stock Market Project Part 3 FYI ________________________________________________ Rhett and Link: Red House Commercial The 80 Best Guerilla Marketing Ideas Click here. The B Team of Advertising Characters Click here. The Chinese Try to Harness the Nevada Sun Click here. Weekly humor: Casual Boss Incentive Plans Rough Day |
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Week 13: Apr 2 |
Welcome to the thirteenth week of class! Asgn 25: Application Exercise #11 Article 1: Manny Kay Article 2: Grilling Up Growth Home Page: ManCave Worldwide Slideshow: Market Segmentation Ap Ex #11 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 26: Identifying the Market Shark Tank: Season 3 Ep 10 FYI ________________________________________________ Ten Product & Campaign Blunders to Learn From Click here Seven Entrepreneurial Lessons from Shark Tank Click here Walk-Up Food Service is Nothing New Click here In honor of April Fool's Day: The Best Pranks of the Year Click here |
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Week 12: Mar 26 |
Welcome to the twelfth week of class! Reminder: SIx Tips for Managing Difficult Employees (Asgn 21) is due this Tuesday. Asgn 22: Application Exercise #10 Ap Ex #10 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 23: Sexual Harassment in U.S. Companies Asgn 24: Quitting a Job Generates a Viral Hit Video: Joey Quits His Job FYI ________________________________________________ Video: The right time to pay attention to customers Click here. Kotex Brings Pinterest to Life in New Campaign. Click here. Why Manufacturing is Coming Home. Click here. Why women are out-earning men. Click here. Weekly Humor: Cut the Fat Employee of the Month Fetch |
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Week 11: Mar 19 |
No class this week. |
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Week 10: Mar 12 |
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Week 9: Mar 5 |
Welcome to the ninth week of class! Asgn 20: Application Exercise #9 Due to the upcoming Spring Break, this exercise has unique deadlines. This exercise should be completed this week. Article: The Taming of the Crew Asgn 21: Six Tips for Managing Difficult Employees Article: Anthony Bourdain and Top Chef Have It Wrong: the Boys' Club is No Fun FYI ________________________________________________ Top 20 Young Entrepreneurs of 2011 Click here. Cassava Beer: A Grosty New Brew to Pull African Farmers Out of Poverty Click here. Why You Might What to Get Rid of Rules at Your Company Click here. World's Most Admired Companies Click here. Weekly Humor: 19 Completely Ridiculous SkyMall Products Click here. |
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Week 8: Feb 27 |
Welcome to the eighth week of class! Asgn 18: Application Exercise #8 Articles: Ap Ex #8 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 19: Lessons Learned: A Tale of Two Systems This exercise has two deadlines, the first being Sunday, March 4. FYI ________________________________________________ Video: Inside a BMW Auto Manufacturing Plant Click here. Article: Can Small Businesses bring back manufacturing to the US? Click here. How to Beat Competition and Turn Your Idea into a Business Click here. Facebook's New Idea for Presenting Advertisements Click here. Weekly Humor: Performance Review Different Perspective Don't Break the Ice |
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Week 7: Feb 20 |
Welcome to the seventh week of class! Asgn 16: Application Exercise #7 Video: Bar Rescue: Hogtied Ham's (Approx. 40 min) Ap Ex #7 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 17: Eight Commandments ? How to Create a Company Philosophy ? Example of a Business Philosophy ? Example of Google's Business Philosophy FYI ________________________________________________ Dippin' Dots files for bankruptcy Click here. Going Broke Defending Your Business Against Bogus Charges Click here. Ten brand names gone but not forgotten. Click here. Weekly Humor: Customer Centric Work Fantasy Cubicle life |
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Week 6: Feb 13 |
Welcome to the sixth week of class! Asgn 14: Application Exercise #6 Article: Extreme Managing Ap Ex #6 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 15: Evaluating Hartnett's Commandments FYI ________________________________________________ Should textbooks really cost $200? Look here. Companies with the Happiest Employees Look here. The Ten Best Countries for Starting a Business Look here. How do I start being the boss? Look here. |
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Week 5: Feb 6 |
Welcome to the fifth week of class! Asgn 12: Application Exercise #5 Video: We Mean Business (Wagville Episode) Ap Ex #5 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 13: Is the Facebook IPO a good investment? Infographic: Inside Facebook Infographic: Global Reach of Facebook Infographic: Facebook Valuation over time Infographic: The Facebook IPO Article: Facebook IPO could come next week Article: Facebook files for $5 billion IPO Article: Should I buy Facebook IPO? Article: Grim warnings against 'gold rush' of Facebook IPO Video: Facebook's IPO: Real deal or internet bubble? (You should watch this!) FYI ________________________________________________ What do bears have to do with toilet paper? Look here. Doritos creator takes munchies to the grave. Look here. Fine art with Oreo cookies? Look here. What would you rather give up than your mobile phone? Look here. Tennessee tofu lover's vanity plate banned for vulgarity. Look here. |
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Week 4: Jan 30 |
Welcome to the fourth week of class! Reminder: The online stock portfolio submission (Part 2 Stock Market Project) is due 9:00 AM Tuesday, February 7. Asgn 10: Application Exercise 04 • Article: A Shoe That Fits So Many Souls • Article: The Way I Work: Blake Mycoskie • Article: Mycoskie on Social Entrepreneurship • Blog Entry: TOMS Eyewear • Video: One Day Without Shoes Ap Ex #4 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 11: The Impact of TOMS Shoes Opinion #1: The problems with TOMS shoes and its critics Opinion #2: Good intentions are not enough Opinion #3: Do you do more harm than good giving TOMS shoes to the poor? FYI ________________________________________________ Ten Things to Do Before You Start Your Business Look here America's Portion Sizes are Growing Look here Crime Authors Compete for Morgue Name Look here Walk-Up Food Service is Nothing New Look here Weekly Humor Capitalist Dairymen Stock Market |
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Week 3: Jan 23 |
Welcome to the third week of class! Asgn 07: Application Exercise 03 Article 1 for Ap Ex #3: Plymouth's Busch: Peddling Roses Article 2 for Ap Ex #3: Staging Concepts Ap Ex #3 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 08: Part 2: Stock Market Project Blank Document: V2: Stock Market Data Table (right click the link and save to your hard drive before opening.) Stock Market Handout: What to look for when completing a stock data table Asgn 09: Lesson Learned - Globalization FYI ________________________________________________ One of the best informercial ads: Slap Chop Remix (2 min) Long version One of the craziest products sold in an informercial: - Hawaii Chair Ellen with Hawaii Chair 50 of America's Greatest Entrepreneurs Ever Look Here Top 30 Young Entrepreneurs of 2011 Look Here Weekly Humor: Customer Centric Work Fantasy Cubicle life |
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Week 2: Jan 16 |
Welcome to the second week of class! Asgn 04: Application Exercise 02 Video for Ap Ex 02: China Blue (Approximately 1 hour) Article: Parts Come Together (Quality Bike Parts) Ap Ex #2 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 05: Lessons Learned 02 Asgn 06: The racially-tinged receipt Part 1: News story Part 2: Yelp Video and Tips Part 2: INC: How to Issue a Great Apology Stock Market Handout: What to look for when completing a stock data table Stock Market Overview: How Wall Street Works F Y I _____________________________________________________ Retailing is Reinvented, Again (A problem for Best Buy) Look here Maybe the Most Inappropriate Restaurant Post Ever Look here Chinese pelt Apple store with eggs for refusing to sell new iPhones Look here Ten Top Stock Picks for the Next Ten Years Look here Nine Epic Elevator Ads Look here Add on sales Miniature golf at funeral home Weekly Humor: Lemonade Subsidy Stock Investment Inflation |
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Stock Market Resource Page Click here. Definitions, videos, slideshows and other helpful resources. Stock Market Handout: What to look for when completing a stock data table |
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Week 1: Jan 9 |
Welcome to the first week of class! Asgn 01: (Read and complete) Application Exercise 1 Application Exercise Articles ? Why Best Buy is Going out of Business... Gradually ? Best Buy Shuts China Stores to Expand Five Star Brand ? Best Buy Seeks to Return Brand to China ? Best Buy may reverse its reversal in China ? Why Best Buy Failed in China ? Best Buy UK Starts Closing Down Sale ? New this Week! For Best Buy, holidays were good enough Wondering what to post as an answer for your assigned Ap Ex questions? (Read this) Guidelines to Writing Effective Ap Ex Discussion Group Postings
Wondering how to post a comment in D2L? (Read this) How to post a comment in a D2L discussion forum Ap Ex #1 - Assigned Questions for D2L discussion Please comment on the three questions specified below along with two questions of your own choosing.
If your name is not listed, post responses to any five questions from the exercise. Asgn 02: (Read and complete) Lessons Learned 01 Asgn 03: (Read and complete) Stock Market Project Part 1 Blank Document: Stock Market Data Table (right click the link and save to your hard drive before opening.) F Y I _____________________________________________________ Widdel Online Blog Look here Can companies wring even more from workers? Look here The ten most lucrative shows on TV Look Here The ten richest persons in the world Look here U.S. Postal Service's Plan to Cut 300 Billion Click here. Weekly Humor: Junk Mail Craigslist You're Fired
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