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Business 1101.30 Introduction to Business An Accelerated & Web-Enhanced On-Site Course Tuesdays, Jan 12 - March 2, Spring 2010 9:00 - 11:40 AM, Room F 205 Website: www.ar.cc.mn.us/widdel |
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Course Description This course provides an overview of the functional areas of business enterprise. Students will apply basic business theories, concepts and strategies to competitive situations commonly found in the business environment. A critical thinking process will be used to better understand topics such as entrepreneurship, forms of business ownership, management, marketing, accounting and finance, the securities market, the legal environment and international business. This is an accelerated eight-week course. Students enrolled this semester should expect a homework load that is double the workload of a sixteen-week course. |
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Mark Widdel Instructor Anoka-Ramsey Community College - Cambridge Campus 300 Spirit River Drive S. Cambridge, MN 55008 763.433.1874
Phone: (hm) 763.576.0037
Skype: widdelma
mark.widdel@anokaramsey.edu On Campus Office Hours Tuesdays: Jan 12 - Mar 6 8:00-8:50 AM
Wednesdays: Mar 10 - May 12 9:30-11:30 AM
Online Office Hours Mondays, 9:00 - 10:00 AM Fridays, 9:00 - 10:00 AM
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Course Objectives At the conclusion of the course, the student should understand: (a) the components and interplay among the major elements of a business environment (b) the structures and opportunities of business ownership (c) the dynamics of competing within both domestic and global markets (d) the current challenges in managing human and financial resources (e) the design and deployment of effective marketing strategies (f) the use of technology in business operation and information management (g) the use of financial information and accounting in business decision making (h) the securities market and its role in corporate and personal finance. |
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Textbook ISBN: 978 0 324 59076 0
The Future of Business The Essentials 4th Edition, Gitman, Lawrence J. & McDaniel South-Western Cengage Learning, 2009 |
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Topical Outline |
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Class Date |
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Jan 12 |
Ch 1 - Understanding Economic Systems Ch 15 - Understanding Money & Financial Institutions Ch 16 - Understanding Financial Management & Securities Markets |
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Jan 19 |
Ch 2 - Making Ethical Decisions & Social Responsibility Ch 3 - Competing in a Global Marketplace |
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Jan 26 |
Ch 4 - Form of Business Ownership Ch 5 - Entrepreneurship |
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Feb 2 |
Ch 6 - Management & Leadership Ch 7 - Designing Organizational Structures Ch 9 - Motivating Employees |
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Feb 9 |
Ch 8 - Human Resources & Labor Unions Ch 10 - Achieving World-Class Operations Mgmt |
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Feb 16 |
Ch 11 - Product and Pricing Strategies Ch 12 - Distribution and Promotion |
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Feb 23 |
Ch 13 - Using Technology & E-Commerce Ch 14 - Financial Information & Accounting |
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Mar 2 |
Final Exam |
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Assignment Specifics |
Please refer to the posted assignment links for specifics and deadlines. |
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Class Policies and Expectations |
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Major Learning Tools and Tactics |
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